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Price-Value Matrix – A Cool Tool For Finding Your Just Right Pricing Strategy

While developing your pricing strategy, it is important to remember that there is an implicit relationship between price and value. We expect to pay more for gourmet food than for fast food and for a luxury car than for an […]

By |2020-06-25T18:52:38-07:00June 4th, 2013|Advertising & Marketing|

Strategies For Seasonal Selling – Planning For Retail Cycles

Every product has a natural life cycle and a season where it sells best: some early buyers come at the beginning, and then the mass of buyers come. Prices peak and retailers begin running out of stock. Sales slow, and […]

By |2020-06-25T18:52:39-07:00March 30th, 2013|Online Selling|