Every product has a natural life cycle and a season where it sells best: some early buyers come at the beginning, and then the mass of buyers come. Prices peak and retailers begin running out of stock. Sales slow, […]
1. Supersize It!
Okay, okay… the real marketing term here is upsell it, but the word association takes me to McDonalds. You’ve been there… you pull up to the window, place your order and they always say… “Would you like […]
If you’ve been in business very long, you’ve likely heard it all! You know, the irate customer who is going to sue you over the nineteen dollar product that they claim is bogus; the one that’s going to “shut […]